A very interesting study about age distribution of social network users in the USA. It is worth a full read, but these are the key-points for me:
- The average social network user is 37 years old.
- The dominant age group is 35-44.
- 79% of users are older than 25 years old.
- The 18-24 years old group does not top any site
I’m sure the European aged distribution of social network users would not be far from this.
Hopefully this will definitely kill the still-heard-off-belief that social networking is for teenagers.